Your prospects go through multiple touchpoints before converting into customers. Calculating your overall digital marketing ROI is straightforward. But, how do you know which customer journey touchpoints are responsible for results? This is where attribution comes in....
Long-form videos were popular on YouTube for years before Shorts were officially introduced in 2021. The way YouTube presents and pushes short-form and long-form content is different. If getting more search engine visibility is your priority, you might wonder...
Once upon a time, in a land of clicks and keywords, a website emerged from the digital forest. But lo and behold, this website was different from most…It was built with search engine optimization (SEO) in mind, an approach that optimizes the website to be more...
In this wild digital age where AI’s disrupting everything, having a solid online presence as a business owner isn’t an option – it’s necessary. It’s essential to develop a digital marketing campaign that can help you convert prospects into customers...
Imagine working on a digital marketing campaign only to find out later that it generated no business. In digital marketing, throwing spaghetti at the wall and hoping it sticks just doesn’t work.👎 You need to make sure you’re moving in the right direction through...
Webology is a full service digital marketing agency with a special focus in Search Engine Optimization, Sales Automation, and Programmatic Advertising.
Headquartered in Birmingham, AL our company was founded by Blake Akers in 2016. With a vision to revolutionize the way businesses approach web design and digital marketing, we have grown into one of the leading agencies in the southeast region.
I'm proud to present the content in the Webology blog as my own edited work, or the work of our top employees. We do occasionally use AI for assistance with our first drafts, but I never let a single word get published without my own editorial review. I strive to present the most factual digital marketing advice possible in every article.
At least two additional members of our staff look over each post for accuracy. However, if you do spot an error in my content, please reach out to support@webology.io and I will gladly review your suggestion.
Just keep in mind that SEO is a BORING 🥱 topic to some readers, so we may have a little fun and play loose with grammar sometimes. My goal is to educate, inform, and keep things entertaining.
The views and opinions expressed here are my own opinions and do not constitute advice or services.
I do not claim to have any insider knowledge of how Google or other search engines work. What I share in the Webology blog is based on my own personal experience working at my agency. Strategies and tactics that worked for the Webology team or our client websites might not necessarily work for you.
