by Blake Akers | Jun 1, 2024 | Digital Marketing
Every business survives and thrives on brand building, lead generation, and sales. However, not all businesses can afford to manage an in-house digital marketing team and in many cases, they shouldn’t. This is where digital marketing agencies come in; they help...
by Blake Akers | May 30, 2024 | Digital Marketing
Did you know that 81% of shoppers conduct online research before buying? Establishing a solid online presence is crucial for every business, and digital marketing is the way to do that. However, every digital marketing campaign has a unique goal. Sometimes it’s...
by Blake Akers | May 25, 2024 | Digital Marketing
While digital marketing may seem glamorous from a distance, it comes with its own unique challenges. From SEO to email marketing, it has a lot of moving parts that I’ve spent the last 10 years studying. But, whether or not it is hard to get started depends on a...
by Blake Akers | Apr 30, 2024 | Digital Marketing, Webology
Your prospects go through multiple touchpoints before converting into customers. Calculating your overall digital marketing ROI is straightforward. But, how do you know which customer journey touchpoints are responsible for results? This is where attribution comes in....
by Blake Akers | Apr 23, 2024 | Digital Marketing, Webology
In this wild digital age where AI’s disrupting everything, having a solid online presence as a business owner isn’t an option – it’s necessary. It’s essential to develop a digital marketing campaign that can help you convert prospects into customers...
by Blake Akers | Apr 20, 2024 | AI, Digital Marketing, Featured
Can Digital Marketing Be Replaced By AI? The market value of artificial intelligence in digital marketing is expected to reach over $107 billion by 2028. More and more businesses are embracing AI to automate repetitive tasks and improve their workflows. The 🧞♂️ genie...