by Blake Akers | May 10, 2024 | Webology
Did you know you could boost your website’s performance without even spending a dime extra? A/B testing helps you identify the best variant of almost every website element, including: The calls to action Design and interface Content Images Videos And...
by Amy Gable | May 2, 2024 | Programmatic Ads, Webology
The way we consume content has changed in the last few years. People aren’t subscribing to cable TV as much as they used to. My parents FINALLY cut the cable last year, so it’s not just the under 30 crowd making the switch. Why? Mainly because they now...
by Blake Akers | Apr 30, 2024 | Digital Marketing, Webology
Your prospects go through multiple touchpoints before converting into customers. Calculating your overall digital marketing ROI is straightforward. But, how do you know which customer journey touchpoints are responsible for results? This is where attribution comes in....
by Blake Akers | Apr 23, 2024 | Digital Marketing, Webology
In this wild digital age where AI’s disrupting everything, having a solid online presence as a business owner isn’t an option – it’s necessary. It’s essential to develop a digital marketing campaign that can help you convert prospects into customers...
by Blake Akers | Apr 13, 2024 | eCommerce, On-Page, SEO, Webology
Search engine optimization (SEO) is an important part of any eCommerce website’s success. It makes your brand visible to potential customers in search engines and ensures your products are easy to find. It takes a lot of work, but it is well worth the effort if...
by Blake Akers | Jun 17, 2018 | Webology
The History of Yahoo Site Explorer and a List of Replacements now that it’s gone Yahoo Site Explorer no longer exists. It’s was merged into Bing Webmaster Tools on November 21, 2011. In an effort to document the evolution of search technology, we’re writing a series...
