Did you know that embedding videos on other websites can be a factor for ranking videos on YouTube? That’s right – it works! Based on our testing we’ve determined that if your video is embedded on other websites, it will be easier for people to find...
Download PDF During the severe weather of 2021 they recorded record-breaking profits and more than 60% of sales were attributed to Google My Business. Background After years of mediocre results from their website, we saw an immediate need for local SEO since the...
Choosing the best eCommerce platforms Are you stuck trying to figure out which eCommerce platform is best for SEO? You’re not alone! It’s a confusing question because everywhere you turn online, there’s a different opinion and most of those articles...
A new roofing company went from startup to market leader in two short years, while making the list of fastest growing companies in the US thanks to search engine optimization. Background Taking over a family business that had done little to no marketing in recent...
The owner always found a way to keep his crews busy, but often at his own expense in Q4. For the very first time, the slow season was profitable. Background A single-location heating and air company was not satisfied with the partner agency that a manufacturer had...
Many businesses, especially HVAC contractors are turning to digital advertising as a strategy to reach more customers. However, without conversion tracking, it’s difficult to determine whether or not your HVAC campaigns are effective at giving your business the...
Webology is a full service digital marketing agency with a special focus in Search Engine Optimization, Sales Automation, and Programmatic Advertising.
Headquartered in Birmingham, AL our company was founded by Blake Akers in 2016. With a vision to revolutionize the way businesses approach web design and digital marketing, we have grown into one of the leading agencies in the southeast region.
I'm proud to present the content in the Webology blog as my own edited work, or the work of our top employees. We do occasionally use AI for assistance with our first drafts, but I never let a single word get published without my own editorial review. I strive to present the most factual digital marketing advice possible in every article.
At least two additional members of our staff look over each post for accuracy. However, if you do spot an error in my content, please reach out to support@webology.io and I will gladly review your suggestion.
Just keep in mind that SEO is a BORING 🥱 topic to some readers, so we may have a little fun and play loose with grammar sometimes. My goal is to educate, inform, and keep things entertaining.
The views and opinions expressed here are my own opinions and do not constitute advice or services.
I do not claim to have any insider knowledge of how Google or other search engines work. What I share in the Webology blog is based on my own personal experience working at my agency. Strategies and tactics that worked for the Webology team or our client websites might not necessarily work for you.
![Conversion Tracking for HVAC Companies – Make Google Ads Work [Better]](https://webology.io/wp-content/uploads/2022/05/Conversion-Tracking-for-HVAC-Companies.jpg){kind=tracking}
