by Amy Gable | Jun 13, 2024 | Programmatic Ads
Digital advertising has evolved a lot in recent years. Today, you don’t have to put up an ad and hope that it will get some relevant eyeballs. Thanks to advancements like programmatic advertising, you can control exactly who sees and clicks on your ads. Do you...
by Amy Gable | Jun 5, 2024 | Programmatic Ads
You can create the best ads but if they aren’t optimized for the right audience and placed in the right locations, they won’t be effective. If you’re a business owner trying to reach your target audience online, you might have heard about...
by Amy Gable | May 8, 2024 | Programmatic Ads
With the rise of OTT platforms like Netflix and Hulu, viewers now have more convenience and control over their content consumption options. Smart businesses are increasingly recognizing the power of OTT advertising to reach their target audience. However, if...
by Amy Gable | May 2, 2024 | Programmatic Ads, Webology
The way we consume content has changed in the last few years. People aren’t subscribing to cable TV as much as they used to. My parents FINALLY cut the cable last year, so it’s not just the under 30 crowd making the switch. Why? Mainly because they now...
