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Estimating and Project Management Software for Roofers – Our Top 10 Picks for 2025
Getting on top of a house or business and working on someone's roof requires balance. However, landing a contract gets you the work and is a tricky balancing act. To help you figure it out, my team at Webology took a close look at the top 10 options for busy roofing contractors like you. We don't...
IBM Watson Campaign Automation – An Overview
All About IBM Watson Campaign Automation Marketing automation software is widely used in the digital age. With the ability to provide mobile solutions, as well as email marketing and lead management functions, IBM Watson Campaign Automation is a leading example of the genre. Let's learn more:...
![Top 10 Reasons to Use WordPress for Your HVAC Contractor Website [2022]](https://webology.io/wp-content/uploads/2021/11/hvac-wordpress-banner-1-1080x675.jpg)
Top 10 Reasons to Use WordPress for Your HVAC Contractor Website [2022]
When a homeowner has you install a new HVAC unit for their home, they have to choose what brand or manufacturer you put into place. You have a similar decision to make with your HVAC franchise website. Many options are available to you, but WordPress is a good one to always consider on your...
How HVAC Contractors Can List Themselves Using Google Maps for Easy Wins
Google My Business is an incredible tool to use when you’re looking for qualified HVAC job leads. People can find your company searching on their smartphones and either call or visit your website from the map results. And the best part is that getting listed on GMB or improving your existing one...
How to Write Compelling Roofing Business Descriptions Rich With Keywords
In the roofing business, getting projects and clients is going to invariably involve business directory websites, such as HomeAdvisor and Yelp. You need to provide your own business descriptions to these sites for many reasons. First and foremost, you need a presence there to help consumers know...
How to Get Better Business Reviews for Your Roofing Company
The digital age didn't replace word-of-mouth advertising. It, in fact, amplified it. Online reviews tell consumers whether or not your roofing business is worthy of their time and attention. Knowing how to get better business reviews for your roofing company eventually leads to better business....
Heat Mapping to Enhance Conversions on Your Roofing Company Website
When you're on someone's roof, finding the holes you need to patch is probably the easy part. Actually patching them is a bit different. You have to figure out what to use to fix the problem, knowing the homeowner also wants it to match the rest of the roof. Conversion rate optimization isn't much...
Top 5 Reasons Roofing Contractors Lose Money on Google Ads
Google makes tens of billions of dollars off of search Ads every year. Is any of that even yours anymore? If you've wondered whether or not you're wasting money on Google Ads, then you're not alone. If you've actually stopped spending money on it altogether, then you're in the majority in the...
How to Market Fall HVAC Maintenance and Stay Busy Through Q4
One of the advantages of being an independent or franchised HVAC company is being able to hire technicians as you need them. Being able to scale up your labor force helps you meet the rise in demand for your services, especially during the summer. However, the consequence is possibly having to...
Chasing Storms Effectively With Google Ads
How to Leverage Geotargeting and Hail Storm Data [Never Door-Knock Again] When a serious storm front moves through your roofing business area or just through an area you can physically work for a while, you have the chance to offer your services to homes and businesses that likely suffered roof...
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